Dan has spent over 25 years designing, building and conceptualising websites, applications and digital products.

He’s spent time in creative and advertising agencies, and as a digital specialist in corporates. As Digital Art Director he has been part of numerous award-winning solutions for the likes of Reckitt Benckiser, Pfizer, AstraZeneca and Gilead.

Dan has been a core part of the Grade team for over 10 years, and today heads up the creative and user experience team - delivering highly considered, sharply executed interfaces that simply work.